entrepreneurs True Religion Straight Leg terminal image

This is a contradiction black True Religion especially in the the pants depth series of terminal brand positioning and brand features temporary conflict?A pants to women's positioning of.Series is the only way to develop the brand, the serialization process of a single product in the chosen face of a brand positioning, and precise positioning is a necessary condition of the brand. Many successful brands have a precise positioning, consumer age, the target consumer income.
A light series does not need the terminal image of a great change in the terminal stores dotted with some of the T-shirt can also serve to improve the terminal image.Depth series B, the type of product will greatly enrich the original shop True Religion image of the terminal naturally becomes thin, invested heavily to improve the terminal image. However, early in the series, businesses need the old popular single product accumulated to support, it is necessary to maintain a single product to a certain extent in the terminal position, try to highlight the advantages of the pants, but as the pants in the image on not prominent, it is easy to upload to grab the limelight.
Level from the consumer point of view, the added value of trousers is not large, so the price difference is not too large, in high-end pants are generally between 150 yuan to 500 yuan, which is generally acceptable price, entrepreneurs wear from the working-class still wearing since made suit, the price of natural on the pull. In seriation you to be wage earners or entrepreneurs True Religion Straight Leg terminal image problem?Longitudinal series is divided into the depth of serialization and light series, many pants are walking the road of light series, its motive flickering, temporary reason is to beautify the terminal image. Depth series, such as Zhengzhou Golovin Reese brand has played a women's banner. Clear series and depth series terminal image is naturally very different.